I have a facility in my web application to publish RSS feeds for the most “significant” events. I built it so that I wouldn’t have to build some way of integrating those events with lots of different mechanisms for lots of different users.
I demo’d it to the guy who’s taking over tech for the company I’ve been consulting to. Started by asking “do you know what RSS is?”. His response: “oh, yes, that’s really old tech” and made some analogy with a tape player in his old car.
So I fired up Zapier, and showed him how to take the feed and plug it into a Google Sheet, and into Slack so that his customer support people got pinged with new items. Oh. I could see his brain start to whir. I said something about “old tech, but still good tech”.